Our challenge was to improve the on-shelf stand out of the Kunín identity & packaging range in the increasingly busy dairy sector, but at the same time not to lose any of it’s existing loyal customer base.
We redrew the Mlékárna Kunín logotype to improve legibility & gave the Kunín Dairy a fresh coat of paint. The addition of the two birds above the Dairy reinforces Kunín’s respect for nature & creates interest. Our redesign of the product packaging reflects the key Kunín values of naturalness & simplicity, including the update of the Milk Rice range below.
